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Hey, I’m



UC Berkeley | Twitter

About Me

An experienced and highly motivated Product Management professional who has worked on a wide range projects in social networking, banking (financial inclusion), life sciences.

After 6 years at companies such as Deloitte, Accenture and Oracle I decided to move to the bay area to hone my skills in product management at UC Berkeley. Here, I'm developing my skills in 3 key areas to become a better Product Manager: Systems design, UI/UX, and Data Science.

This past summer, I interned at Twitter on their tailored audiences product as a PM. This sparked an interest in ad-tech products and its implications on privacy. As part of my capstone, I'm working on a research paper on the phenomenon of sniper ad-targeting that's being used to achieve the holy grail of a marketer - the Segment of One.

Besides product management, I enjoy traveling the world, playing soccer (Liverpool fan..YNWA), photography and reading the New York Times.

My core values are of Excellence, Humility, Balance, and Empathy.


Work Projects

The most accessible, affordable and trusted bank for the common man.

Payments Bank

Competitive analysis and product roadmap for creating ad audiences on a social network.

Tailored Audiences

Make this yours. Add images, text and links, or connect data from your collection.

Talent Supply Chain


Academic Projects



A randomized experiment to see causal treatment effects on phone usage habits.



I'd love to hear from you.


Tweet me @rohankapuria

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